For The Dreamers, And The Schemers…

Break Free From Soulless Copy Templates

Attract Your Ideal Clients With Magnetic Messaging…

And Convert Them With Your OPUS

Hi, I'm Rebecca Holland, and I help brands and individuals level up their writing with words that inspire, empower and entertain.

Hey, I’m Rebecca.

I’ve been playing with words for fifteen years. From drafting commercial contracts to crafting website copy…

My passions are compelling storytelling and witty wordplay. It’s why I read 150+ books a year, and why I created Velvet Opus, a book blog that morphed into a freelance writing business.

And I’m all about rad writing that inspires, empowers and entertains. Words that make people feel good.

I’m on a quest to help brands and individuals level up their writing with my signature storytelling and the right words.

It’s nice to meet you.

I Can Translate You Into Words


Stand-out brands start with a unique brand voice. It’s deeper than simply words. It includes your brand rally cry, acts as a consistent guide for everyone in your business, and includes magnetic messaging to attract your ideal clients.


Your OPUS is your sales page, aka the money maker. It’s where we empower your ideal clients to make the best damn decision of their life by knocking their actual socks off. We’ll have them screaming “yes! That sounds EXACTLY like me!”


I read, research and write, so you don’t have to. Whether you want a lead attraction roadmap, a clarity call to hash out your marketing strategy, or an audit of your existing website, I am here to support you in your biz every single step of the way.

Client love

Rebecca is a dream to work. Her writing is versatile and thoughtful… she has given us well-rounded contributions that delight our readers and drive traffic to our website. I cannot recommend her enough.” – Courtney Wennerstrom, Director of Content, the American Association of Pet Parents

“Rebecca took a look at our Subscribe and Save page. Originally, we had bullet points that explained the program. She gave three succinct tips to improve the copy, which could be applied to the rest of our website too! We’re very happy that Rebecca provided actionable and applicable solutions!” – Megan Taylor, Bound4Books bookstore

Blog Posts

  • 5 Beach Reads That Aren’t Set On A Beach
    We all love a good beach read. A feel-good book that entertains you on your break from work. And contrary to the name, they don’t have to be set on or at a beach! If, like me, you’re looking for some alternative summery reads, here’s a list of 5 Beach Reads That Aren’t Set On A Beach.
  • 5 Spooky Reads That Aren’t Too Scary
    It’s October – the perfect time to pick up a book, settle in by candlelight and listen to the rain. Or was that noise – footsteps? If you’re like me and find horror terrifying, but want to read something a little spookier I’ve got you covered.
  • Mexican Gothic | Book Review
    I adore tense stories. I loved Daphne du Maurier’s, “Rebecca”, so I jumped at the chance to read and review an advance copy of gothic horror Mexican Gothic by Silvia Moreno-Garcia provided by the publisher, Jo Fletcher Books, via book review site Netgalley. It promised tension, and let me tell you, it delivered.

How Can I Support You?

Is there anything else I need to know to help you?